BUSN 656 - Digital Transformation of Business

Generates a balanced approach to digital transformation in business that integrates technology, policy, and management. Develops a “digital mindset” and “digital intelligence” to succeed in the AI-driven era. Employs and leverages emerging technologies—such as Cloud, Mobile, Generative AI, Machine Learning, Data Science, IoT, Blockchain, and Cybersecurity—to drive business innovation. Synthesizes strategies for transforming businesses and optimizing operations with digital tools using case studies and real-world scenarios.
Cross-Listed: No