May 08, 2024  
2020-2021 Undergraduate Catalog 
    
2020-2021 Undergraduate Catalog [ARCHIVED CATALOG]

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MKTG 350 - International Business


Class Hours: 3
Lab/Discussion: 0
Credits: 3

Prerequisite: MGMT 310 
Description: Studies the international dimensions of business and the critical environmental and organizational factors that affect managerial approaches in the international arena. Focuses upon the impact of cultures, women, religions, ethnic minorities, racial minorities and country uniqueness upon international businesses. (Students cannot earn credit for both MGMT 350  and MKTG 350, unless the course is a D/F repeat, whereupon it will serve as a substitute for the original D/F course.) Offered: (Also offered as MKTG 350.)



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