MGMT 672 - Innovation and Entrepreneurship

Credits: 3
Prerequisite: Graduate Standing.
Introduces students to the concepts of innovation and entrepreneurship and demonstrates how each of these concepts is an important component of the growth and success of organizations of any size. Topics will include design thinking, new product development and business plans. Emphasizes developing a creative mindset and developing creative confidence. In many industries, innovation has become a critical element of success and globalization has only increased these pressures. Presents a strategic process to nurture creativity, develop innovative ideas into innovative products and services, and commercialize these efforts.