May 16, 2024  
2021-2022 Graduate Catalog 
    
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2021-2022 Graduate Catalog [ARCHIVED CATALOG]

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COMM 613 - Strategic Communication and Online Media Campaigns

Credits: 3
Prerequisite: COMM 513 
The course will require students to study successful and unsuccessful campaigns of the past. Students will then plan and develop a media campaign that is strategically targeted to a narrow audience and delivered and promoted via online media.


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